Jill Solomon

Jill Solomon, Director of Client Advocacy for Major Accounts and Canada for ADP, says B2B and B2C customers today want the same thing today: to hear about the experiences of other customers — their peers. Like a product review, they want to see the same type of testimonial for their B2B purchases. Jill, and ADP, the country’s leading human resources management software provider, have a great approach to harnessing client testimonials and case studies. Listen into this 7-minute video for a quick how-to.